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BLR BLUER is a fashion brand from Seoul, Korea. BLR visually expresses the "meaning of life" and draws inspiration from the various subcultures that result from it, developing unique collections that use strong, thick denim as the main fabric and incorporate craft and tailoring techniques. At Seoul Fashion Week, the brand presented a runway show that beautifully expressed a dark worldview, focusing on grunge items that feature sophisticated patternwork and a variety of techniques and processing. The brand offers masculine silhouettes, a sense of weight, comfort, and a differentiated sense of belonging in modern society. |